Passport no. Once, when he need emergency travel to Europe, the company and do a favor, to do a good job in your passport before you set off. Hastings finally understand, not to enter the European market is impossible for us to make the company to recover, only on the ground, can quickly deal with the problems in the work, and know yourself, and other management need to know about the European culture.
Lincoln electric's employees in the company was in financial trouble in Europe, unite and help the company through. They pay great efforts were not in vain, the company out of the dilemma. At the same time, the chairman of the board of directors and directors also have been a lesson: overseas operation must first understand the local culture.
Most business people want to behave, avoid offending each other. If a business just to make it, so they all want to find a key, a touch namely hair inspire other cultural workers a deal quickly. McDonald's has branches all over the world more than the stores in the United States, in 118 countries around the world and have opened a new store every 17 hours. Researchers think that McDonald's is so successful, because it adopted a strategy of localization, it can provide what people need. This proves that the McDonald's for the culture of the local market demand with high sensitivity.
And, of course, the company has spread to other countries has a long history, it is not just with jet or the Internet are the emergence of new things.